The <strong>Business of Wine Professional Certificate</strong> helps prepare participants for success in wine-related occupations. Most classes are held at restaurants and wineries.
Who Should Attend?<br />
The series is directed to: restaurant managers, owners, entrepreneurs, winery employees, event planners, bartenders, bar managers, distribution and retail sales employees, wine enthusiasts, and anyone interested in moving into hospitality careers.<strong> Must be 21 years of age to register for this program.<br />
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The Certificate</strong><br />
Choose five courses to earn your certificate from the following: <em>Exploring Wine; Red, White, and Champagne; Wine Making Behind the Scenes; Dynamic Wine and Food Pairing I; Dynamic Wine and Food Pairing II; Wine Business Strategies; Bottle to Glass: From Winery to Consumer; </em>and <em>Connecting with Wine through Social Media.</em><br />
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<em>Exploring Wine</em> is recommended as the first course in the series. <em>Dynamic Wine and Food Pairing I</em> should be taken prior to <em>Dynamic Wine and Food Pairing II.<br />
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</em><strong>Workplace Benefits: </strong>
<ul>
<li>Go "behind the scenes" to understand the complexities of the wine business</li>
<li>Explore the differences and various market segments from beverage wine to luxury wine</li>
<li>Deliver higher revenue to your business by understanding wine and marketing</li>
<li>Learn the latest data from experts who track the industry</li>
<li>Discuss the critical issues facing the wine business today with key experts discussing their strategies and solutions</li>
<li>Hear what experts predict will be key business issues facing the industry in the future and learn what steps they are taking to prepare for them</li>
</ul>
>> <a href="http://www.pe.com/localnews/inland/stories/PE_News_Local_H_wine21.3e510da.html" target="_blank"> Business of Wine Certificate Featured in <em>Press-Enterprise</em></a><br />
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<strong>Location of Classes</strong><br />
SDSU Extended Studies/Gateway Centers, corner of Campanile Drive and Hardy Avenue, unless otherwise noted.<br />
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<strong>Textbook Required:</strong> Textbook/course material information is available at www.sdsubookstore.com/es; just use your five digit schedule number when selecting a course. <br />
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<strong>For additional information please email <a href="mailto:extended.std@sdsu.edu">extended.std@sdsu.edu</a> or call (619) 594-6924.</strong>
Find Available Courses
Course Descriptions
Exploring Wine
This course takes students on a journey around the world of wine. Topics covered include: history, grape varietals, viticulture, language and labeling, tastings, as well as guest speakers from the wine industry who offer their expertise. This is an extensive overview of the role and influence of wine in history and today’s culture.<br><br>
** Must be 21 years of age to register for this program.<br><br>
<b>SDSU Research Foundation Program</b>
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Dynamic Wine and Food Pairing I
A passionate day of wine, cuisine, and education awaits you! This class will help you understand and appreciate how food and wine compliment one another. You will also learn the correct temperature at which to serve your wine. The instructor will combine these and other exciting topics in an enjoyable and educational day!<br><br>
** Must be 21 years of age to register for this program.<br><br>
<b>SDSU Research Foundation Program</b>
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Dynamic Wine and Food Pairing II
Put your skills to the test in this advanced wine and food pairing class. Wine and Food Pairing-level one or similar experience is an asset as this class creates menus utilizing your existing knowledge, yet raise the bar another notch!<br><br>
** Must be 21 years of age to register for this program.<br><br>
<b>SDSU Research Foundation Program</b>
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Wine List Creation and Service Management
Pursuing restaurant or wine bar management? Learn how to create a successful wine list and manage its service components. Topics include composing and describing a wine list by studying different styles; developing and evaluating wine inventory control methods; and achieving service standards through training. You also will learn how to develop a training manual for your establishment.<br><br>
** Must be 21 years of age to register for this program.<br><br>
<b>SDSU Research Foundation Program</b>
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Bottle to Glass: From Winery to Consumer
Discover the fundamentals of how wine “flows” through the U.S. market. Learn what is required to market and sell wine, and how it ultimately reaches the consumer. In this four-week course, you will learn about the multitude of channels and methods available to wineries for marketing their wines and how they determine which is best to utilize. This course provides the knowledge and foundation for understanding the wine market, furthering a career in the wine industry, or for those seeking a career in the wine business.<br><br>
** Must be 21 years of age to register for this program.<br><br>
<b>SDSU Research Foundation Program</b>
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