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San Diego Ad Club Archive
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Social Media: Word-of-Mouth Event
Posted on October 14, 2011 | No CommentsSan Diego State University’s College of Extended Studies is co-sponsoring the San Diego Ad Club’s “Lessons Learned in Igniting Word of Mouth Movements” luncheon and presentation Thursday, Oct. 20 from 12-2:30 pm at The University Club. Presenter Geno Church will explain how word of mouth... -
‘Interactive Marketing Strategies’ Course
Posted on June 21, 2011 | 3 CommentsThe San Diego Ad Club recently hosted a full house at its “Interactive Day 2011, ADMERICA!” event, further proof that professionals in the business no longer see interactive marketing as experimental: it’s a key component of any up-to-date marketing plan. Along these lines, SDSU’s College... -
Summer Marketing and Media Certificate Program Begins
Posted on May 20, 2011 | No CommentsSDSU’s College of Extended Studies will kick off its Professional Certificate in Marketing and Media program for the summer semester by offering the “Defining and Positioning a Brand” course Wednesdays, June 8-29, 6-9 p.m. in the SDSU Extended Studies/Gateway Centers. In this fast-paced course, students... -
Marketing and Media Spring Certificate Courses Concluding
Posted on April 15, 2011 | No CommentsA course on “The Marketing and Advertising Campaign,” takes place Wednesdays, May 4-25, 6-9 pm, and concludes the spring semester in the Professional Certificate in Marketing and Media program through SDSU’s College of Extended Studies. Key topics include: the campaign planning system, the creative process,... -
Learn to Promote Your Company; Yourself
Posted on March 10, 2011 | No CommentsSDSU’s College of Extended Studies will offer its “Media Sales and Promotion” course Wednesdays, April 6-27, 6-9 pm in the SDSU Extended Studies/Gateway Centers as part of the Professional Certificate in Marketing and Media program. Students will study the building blocks to a sale –...
