This program is offered in multiple terms:
FOR IMMEDIATE RELEASE
WEDNESDAY, FEBRUARY 27, 2013
CONTACT: Steve Dolan
(619) 594-5664
sdolan@mail.sdsu.edu
SAN DIEGO, Wednesday, Feb. 27, 2013 – Since mobile devices are within arms' reach of 91% of U.S. citizens according to Morgan Stanley, mobile marketing is quickly becoming the most powerful tool for marketing a business.
With that fact in mind, SDSU's College of Extended Studies will offer a new Mobile Marketing course Wednesdays, March 20-April 10, 6-9 pm as part of its Professional Certificate in Marketing and Media.
In this course, students will learn how to effectively use mobile platforms – such as smartphones, tablets, and iPads – as key tools in optimizing their mobile marketing strategy. Key topics addressed will be “What is Mobile Marketing?,” “Reaching a Mobile Audience,” “Planning a Mobile Marketing Strategy,” and “Mobile Integration.”
Instructor Jennifer Williams is vice president of account planning and client services at the Agency San Diego.
Fee for this course is $279 for the general public and $249 for San Diego Ad Club members. After March 13, the respective fees are $299 and $279. For information, visit NeverStopLearning.net/marketing.
SDSU's College of Extended Studies and the San Diego Ad Club have come together to offer this program. It's designed for early- to mid-career marketing, advertising, public relations, media, and sales professionals, as well as anyone who wants to enter these exciting careers.
The College is an approved provider for “education to career” funding through San Diego Workforce Partnership, Military Spouse, and Veterans benefits. For more information concerning the military benefits, email rturner@mail.sdsu.edu or call (619) 594-3047.
This is a SDSU Research Foundation program.
SDSU's College of Extended Studies reaches out to the greater San Diego community, the nation, and the world with a wide variety of lifelong learning classes, seminars, and certificate programs. Career advancement courses are offered in many areas of management, leadership, and quality improvement while self-enrichment courses range from accounting to web design. Additionally, the College offers more than 50 certificate programs, online courses, and many other learning opportunities. For more information or to register, call (619) 265-7378 (SDSU) or log on to NeverStopLearning.net.